VEM PRO JOGO
Lavitan joins Kings League Brazil, taking the brand into the new football and entertainment league.
Content for Lavitan's partnership with Kings League Brazil, the football league that mixes the game with streaming, creators and entertainment.
Under the invitation “Vem pro jogo” (“Come to the game”), the campaign placed Lavitan inside the league's universe through key visuals, vertical films and social content made to speak the language of the fans.
Client: Cimed
Agency: Jotacom
Creative Direction: Luiz Barella
Art Direction: Ian Lucarelli
Copywriting: XXXX
Production: XXXX
